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Liz Andra Shaw

Journey into the Creative Mind of a Writing Reader

Focus in Intentional Blogging

January 21st, 2013
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In addition to doing the Ultimate Blog Challenge this month, I just started Jeff Goins’ Intentional Blogging class.

The first lesson was easy. Get yourself a blog. Already done! I’m acing the class!

Until the second lesson arrived today. Ugh. It’s all about focus. I guess that’s what the “intentional” part of “intentional blogging” is all about.

I’m very intentional over at The Writing Reader. I can go through Jeff’s lesson and say, Check, check, check, and check to all the points.

Not so much here. I have no clue what I’m doing with this blog. This is a personal blog, but does that excuse me from having some idea why I’m doing it?

I also have that new blog to promote my speaking business now over at Create a Brilliant Life.

It seems to me that this blog could be a pivot point for the other two. The Writing Reader is all about creativity, but there’s very little of my personality over there. Create a Brilliant Life is about a small number of topics that I speak about. I will tell personal stories there, because, well, that’s what speakers do. We tell stories as a means of delivering valuable content.

All the other stuff – what I read, my love for fantasy/sci-fi, my Toastmasters adventures, etc. – goes here. And still, it should be done more intentionally than I have been doing before this month.

I’m printing out Jeff’s lesson on focus so that I can do some work on it today away from the computer. This is the kind of thing I like to do in my blank notebooks. My commitment is to do begin a notebook for each of my blogs, and this work will be the first page in each notebook.

Let me know in the comments how you remain intentional about your blogging.

Photo provided by dkalo

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  • Deb Jones says on: January 21, 2013 at 4:16 am


    I wish I could say how I remain intentional, Liz, but the truth is I think I need to do the course you’re doing too. I mentally swap hats between my teaching self and my writing self, and find the aims beneath both hats tend to conflict. My writing site is new so I’m still finding my feet with it, but I’m grateful for your post here because it’s alerted me to focus. Thanks!

    • Liz says on: January 21, 2013 at 10:21 am


      Awesome, Deb. The good news is that Jeff’s course is completely free. Sign up and suffer through this with me! LOL

  • Veronica Campos-Hallstrom says on: January 21, 2013 at 9:52 am


    It is so much easier to blog when you have a focus or theme. It also gives your readers a hint of what to expect. It’s going to be alright to veer from that main focus but, it gives you direction and reinforces you reasoning to blog. You have many blogs to maintain so this may be an organizational issue to keep track for you. Best of luck on your continued blogging journey.

    • Liz says on: January 21, 2013 at 10:23 am


      Thanks Veronica. I have bitten off a lot, so now it’s time to do some chewing.

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Liz Andra Shaw

Journey into the Creative Mind of a Writing Reader